Fichier de travail (INPUT) : ./DUMP-TEXT/utf8_1-50.txt
Encodage utilisé (INPUT) : UTF-8
Forme recherchée : \bimpact|influence|(网红)?效应|影响(力)?\b
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- Ligne n°6 : Psychological ownership in social media influencer marketing
- Ligne n°21 : Social media, especially social media-based influencer marketing, has
Ligne n°22 : become an important factor in consumer decision-making. Studies have ...
Ligne n°22 : ... become an important factor in consumer decision-making. Studies have- Ligne n°23 : recently begun investigating how influencers affect consumer behaviour.
Ligne n°24 : Despite the increasing interest, the purpose of this study is to ...
Ligne n°24 : ... Despite the increasing interest, the purpose of this study is to- Ligne n°25 : examine influencers’ evaluation impact on consumer behaviour are
- Ligne n°25 : examine influencers’ evaluation impact on consumer behaviour are
Ligne n°26 : scarce. ...
Ligne n°30 : ... An online study undertook research to gain further understanding.- Ligne n°31 : Specifically, the study examines the following: firstly, the impact of
Ligne n°32 : consumers’ perceived influencer credibility (IC), using the source ...
Ligne n°31 : ... Specifically, the study examines the following: firstly, the impact of- Ligne n°32 : consumers’ perceived influencer credibility (IC), using the source
Ligne n°33 : credibility model in respect of purchase intention, attitude towards ...
Ligne n°33 : ... credibility model in respect of purchase intention, attitude towards- Ligne n°34 : advertising and product; secondly, the impact of the organizational
Ligne n°35 : behaviour concept psychological ownership (PO) on consumer behaviour by ...
Ligne n°38 : ... thirdly, the perceived connection and relationship between the- Ligne n°39 : influencer and consumer to understand the relations.
Ligne n°45 : ... product, while contributing an instrument for transferring convincing- Ligne n°46 : messages, which increase the perceived connection to the influencer and
Ligne n°47 : the PO feeling for a product and, thus, influence consumer behaviour ...
Ligne n°46 : ... messages, which increase the perceived connection to the influencer and- Ligne n°47 : the PO feeling for a product and, thus, influence consumer behaviour
Ligne n°48 : positively. ...
Ligne n°53 : ... allowed to develop a framework to assess the importance of IC and its- Ligne n°54 : influence on consumers’ perception of the products that influencers
- Ligne n°54 : influence on consumers’ perception of the products that influencers
Ligne n°55 : advertise to better understand the interactions in the influencer ...
Ligne n°54 : ... influence on consumers’ perception of the products that influencers- Ligne n°55 : advertise to better understand the interactions in the influencer
Ligne n°56 : marketing context. ...
Ligne n°61 : ... * Psychological ownership- Ligne n°62 : * Influencer marketing
Ligne n°63 : * Source credibility ...- Ligne n°74 : Pick, M. (2020), "Psychological ownership in social media influencer
Ligne n°75 : marketing", European Business Review, Vol. 33 No. 1. ...